AR Video: Play Videos Over Augmented Reality QR Codes
AR Code Tech | 05/06/2025 |
Augmented Reality is an innovative technology that integrates digital content into the physical world. Currently, AR is primarily accessed via smartphones. However, with the advent of augmented reality glasses in 2023, its scope has significantly broadened.
AR devices are known for overlaying 3D models, games, or animations onto the real environment, but they can also present traditional media content like text, images, and videos in augmented reality.
Augmented Reality Videos: Transforming Engagement
In 2024, the most popular applications of Augmented Reality were games and social media filters. With the growing interest in the Metaverse following Mark Zuckerberg's announcement of Facebook Meta's AR strategy, individuals and businesses have increasingly focused on leveraging Augmented Reality technologies.
Nowadays, more businesses and individuals appreciate the potential of displaying 2D content with AR. The perception has evolved from seeing video on phone screens as sufficient, to understanding the value of AR Videos as essential for augmented reality glasses.
Benefits of AR Videos on smartphones include:
- Providing a fun and unique way to view videos.
- Being ideal for advertising, as viewers are more likely to re-watch AR videos.
- Enabling effortless sharing through a simple code.
- With AR Code, videos can anchor to specific surfaces like product packaging or screens, allowing users to interact with the content.
AR Videos: No App Required for a Seamless Experience
Utilizing our low-powered SLAM technology, you can access AR videos on any smartphone or tablet without the need for an app.
Videos appear as floating elements in your environment, allowing you to scale and move them with your fingers on the touchscreen.
The AR Code cloud handles video streams, optimizing for .mp4 and .mov formats. When you upload video files, they're analyzed, compressed, and converted to optimal size and resolution for augmented reality.
Meta Quest 3 and AR Code Revolutionize AR Videos
The Meta Quest 3 and AR Code technology have transformed AR video content, delivering impressive immersive experiences. While direct QR Code scanning is anticipated, AR Code ensures future compatibility with AR headsets from Apple, Google, Samsung, and Meta, including their Quest Pro and 3 models.
AR Videos on the Meta Quest 3 offer unmatched interactivity, making advertising, storytelling, and presentations engaging and memorable.
Tutorial: Create Your Own AR Video Anchored with AR Code
Creating an AR Video on AR Code is simple and quick. A STANDARD or PRO account on AR Code is required to access this feature.
Instructions:
- Select "AR Video" as the experience type.
- Upload a video file in .mp4 or .mov format with a file size under 100MB.
- After upload, click "Create" to generate your AR Code.
Enhancing AR with Object Capture and 3D Files
Beyond videos, AR Code offers advanced capabilities like Object Capture and 3D Files Upload. These empower users to integrate real-world objects and 3D models into AR experiences, boosting engagement and immersion. For businesses, this means crafting compelling product showcases, while educators can develop interactive learning modules.
These tools help users capture the essence of physical objects and bring them into the AR world, seamlessly blending reality with digital content.
AR QR Codes: The Future of Marketing
AR Code technology allows the anchoring of virtual content to reality, enhancing entertainment and educational experiences in everyday life. Importantly, AR Code experiences can be accessed without a third-party app.
The AR Code platform enables diverse AR experiences:
- AR Text, which creates immersive 3D texts
- AR Photo, which generates 3D photos or documents
- AR Portal, immersing users in a 360-degree photo
- AR Data API, displaying remote data on an AR Code
- AR Filter, anchoring social media AR experiences behind an AR QR Code
- AR Video
- AR Logo, creating 3D logos from SVG images
- 3D file upload, displaying your own 3D models
Advanced tracking tools allow you to track and manage these experiences efficiently.
Frequently asked questions
How do AR Videos work on AR Code?
AR Videos can be experienced on any smartphone or tablet with Android 4.4+ or iOS 11.0+ operating systems using WebAR technology. Libraries such as AR.js, THREE.js, and A-Frame create an augmented reality video experience using a marker associated with the AR Code. The video floats above the augmented reality QR Code and can be viewed by pointing a smartphone at it.
How can I make my own AR Video anchored with an AR Code?
To create your own AR Video anchored with an AR Code, open an AR Code STANDARD or PRO account to access the feature. Upload a video file in .mp4 or .mov format, ensuring the file size does not exceed 100MB. Click "Create" to generate your AR Code. A larger printed AR Code enhances the AR Video experience.
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