AR Video: Play Videos Over Augmented Reality QR Codes
AR Code Tech | 01/08/2025 |
Augmented Reality is a pioneering technology that merges digital content with the physical world. Today, AR is mostly accessed through smartphones. However, the introduction of augmented reality glasses in 2023 has considerably extended its reach.
AR devices are renowned for projecting 3D models, games, or animations onto the real environment. Nevertheless, they can also present traditional media content like text, images, and videos within augmented reality.
Augmented Reality Videos: Transforming Engagement
In 2024, Augmented Reality’s most popular applications were games and social media filters. Following Mark Zuckerberg's announcement of Facebook Meta's AR strategy, there has been increased interest in the Metaverse, prompting individuals and businesses to leverage Augmented Reality technologies.
Today, more businesses and individuals acknowledge the potential in displaying 2D content with AR. The understanding has shifted from seeing video on phone screens as sufficient to recognizing the importance of AR Videos for augmented reality glasses.
Benefits of AR Videos on smartphones include:
- Providing an enjoyable and unique way to view videos.
- Ideal for advertising, as viewers tend to re-watch AR videos.
- Facilitating effortless sharing through simple codes.
- With AR Code, videos can anchor to surfaces like product packaging, letting users interact with content.
AR Videos: No App Required for a Seamless Experience
Utilize our low-powered SLAM technology to access AR videos on any smartphone or tablet without an app.
Videos appear as floating elements in your environment, allowing scaling and moving with touchscreen controls.
The AR Code cloud manages video streams, optimizing for .mp4 and .mov formats. When uploaded, videos are analyzed, compressed, and converted to optimal size and resolution for augmented reality.
Meta Quest 3 and AR Code Revolutionize AR Videos
The Meta Quest 3 and AR Code technology have revolutionized AR video content, delivering impressive immersive experiences. While direct QR Code scanning is anticipated, AR Code ensures compatibility with AR headsets from Apple, Google, Samsung, and Meta, including their Quest Pro and 3 models.
AR Videos on the Meta Quest 3 offer unmatched interactivity, making advertising, storytelling, and presentations engaging and memorable.
Tutorial: Create Your Own AR Video Anchored with AR Code
Creating an AR Video on AR Code is simple and quick. A STANDARD or PRO account on AR Code is required to access this feature.
Instructions:
- Select "AR Video" as the experience type.
- Upload a video file in .mp4 or .mov format with a file size under 100MB.
- After upload, click "Create" to generate your AR Code.
Enhancing AR with Object Capture and 3D Files
Beyond videos, AR Code offers advanced capabilities like Object Capture and 3D Files Upload. These features allow users to integrate real-world objects and 3D models into AR experiences, enhancing engagement and immersion. Businesses can craft compelling product showcases, while educators develop interactive learning modules.
These tools empower users to capture the essence of physical objects and bring them into the AR world, seamlessly merging reality with digital content.
AR QR Codes: The Future of Marketing
AR Code technology anchors virtual content to reality, enhancing entertainment and educational experiences in daily life. Crucially, AR Code experiences are accessible without a third-party app.
The AR Code platform enables diverse AR experiences:
- AR Text, creating immersive 3D texts
- AR Photo, generating 3D photos or documents
- AR Portal, immersing users in a 360-degree photo
- AR Data API, displaying remote data on an AR Code
- AR Filter, anchoring social media AR experiences behind an AR QR Code
- AR Video
- AR Logo, creating 3D logos from SVG images
- 3D file upload, displaying your own 3D models
Advanced tracking tools allow you to track and manage these experiences efficiently.
Frequently asked questions
How do AR Videos work on AR Code?
AR Videos work on any smartphone or tablet with Android 4.4+ or iOS 11.0+ utilizing WebAR technology. Tools like AR.js, THREE.js, and A-Frame craft the augmented reality video experience with a marker linked to the AR Code. The video floats above the augmented reality QR Code and can be viewed by pointing a smartphone at it.
How can I make my own AR Video anchored with an AR Code?
To create your AR Video anchored with an AR Code, open an AR Code STANDARD or PRO account to access the feature. Upload a video file in .mp4 or .mov format, ensuring the file size does not exceed 100MB. Click "Create" to generate your AR Code. A larger printed AR Code maximizes the AR Video experience.
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